Friday, 4 April 2014
Evaluation Question 3
What kind of institution might distribute your media product and why?
I think the magazine publishing house that will own my music magazine will be the IPC because this is one of the UK's leading magazine and digital publisher. As my media product focuses on artists within the UK, I want to generally want consumers to focus on what kind of new music happens around in East London. Although they publish mainly rock magazines which the know magazines are Kerrang or Q. For my magazine to be seen or purchased I want it to be distributed on online where the consumer can download it onto their mobile devices or laptop. As I know my my targeted audience are teenagers aged around 14- 20, they are more likely to go online rather than visit a newsagents, where magazines can be found in these retailers and the traditional way of selling my magazines. At this age these people check everything online instead of going to shops to visit.
My magazine will be circulated on a monthly basis because many consumers will not buy this magazine weekly and it would not allow them to save up money. So monthly is a period of time which allows them to save money up and buy the magazine. Also on monthly it allows my magazine to collect news, interviews and more content for the next magazine. This can enable my magazine to have more contents than most other magazines that circulate its magazine weekly. The price I picked for my magazine is £3.99, this will also charge the same price when the consumer subscribes for more contents which is found on my contents page which they will know to go on my magazine website 'www.wearecentral.co.uk'. One of the IPC's magazines which was 'NME', they had put hip-hop artists within the music which was bad for them because the sales decreased from this sudden appearance of putting hip-hop artists. This information can be found on: http://en.wikipedia.org/wiki/NMEThis shows that the NME should not have a genre of music which is not
part of genre content they want, which is why my magazine is going to be for hip-hop readers only.
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