Music Magazine - Planning Sheet

What genre of music will your magazine cover? 
I will cover the genre of Hip-hop, as its culture is well known to our age audience.

Who is the target audience? How old are they? Where do they live? What are their interests? 
It will be aimed at a young audience, the ages of 16+ including both genders and the ages of people in there early 20's. Mostly young men will interested in new artists and to follow the latest trend. It could be anybody of this age found in the city of London, people more interested in America's hip-hop.

What is the name of your magazine? Why? Connotations?
The name of my magazine will be called 'Central', as Hip-hop started in the south Bronx and started the urban movement into a culture for many. I will make it focus on east coast music genre, mainly as it isn't well known enough.

What will your masthead look like? Do you have any ideas for fonts?
The font will be bold which will be visible for the readers, the colour will be in a gold plated or even purple/green as it can relate to the hip-hop culture, gold chains and money or simply old hip-hop.

What will be the focal image for your front cover and why?
The main artist in the middle of the front cover so he/she will be the centre of attention.

What photography will be required? Give details of shot type, angle and composition?
It is a mid shot to show the main artists attire which will be taken at an normal angle framed around he or she. The photography will be from a high quality camera which can be a DSLR.

What mise en scene will be required? Location? Clothing? Make up? Lighting? Use of colour? 
There will be a plain background either black or white which is one of the colours that dominate most backgrounds in hip-hop magazines. The clothing will be like the latest trend that most hip-hop artists wear such as A$AP Rocky or Joey Bada$$. The lighting will be shining down and focused on him.

What would be your sell lines? How will you entice your target audience?
Sell lines will include other news and upcoming artists, including their life story, journey or interviews with them. With having other artists audience will want more content rather than just one main artist that won't appeal to everyone in my audience.

What items and feature articles would you need on your contents page?
Some features that will be needed will be exclusive content such as interviews or pictures of different artists or items related to hip-hop. A live performance and or a competition that readers will want to enter to get free tickets.

What is the focus of your double page spread?
It will be about the main artist, on his recent interviews and reviews on his or her music. I want my main artist to be the main focus of the magazine.

What photography will be required for the double page spread?
It will be on the main artist who will cover or stand out on the pages of my contents. It will also feature other artists in the background to show that my magazine contains a lot of content for the reader.